Yevu - Sustainable Statement Print Fashion
- Style Biblio
- Jan 10, 2017
- 1 min read
Yevu is the social enterprise brand born out of Ghana. Founded with the intention to provide sustainable jobs and income above the living wage. Anna Robertson decided to start Yevu whilst living in the thrilling city of Accra. With a background in international development and political economy Anna saw ways she could collaborate with local makers. to produce fantastic results whilst empowering the locals. Focusing on traditional prints and fabrics the brand maintains a distinctly authentic identity whilst also introducing international audiences to the brand's take on the flavoursome West African aesthetic.
ABOUT
YEVU is a socially responsible clothing line that is made in Ghana, West Africa. YEVU was a word that Anna Robertson heard daily as she navigated the lively and chaotic city of Accra. Anna initially spent 12 months living and working in the capital and was amazed at the ubiquity of traditional wax print - the 100% cotton fabric worn on the streets in an array of riotous prints.
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